Side Effects Software announces Houdini promotion offering huge savings to first time users. The Houdini First-Timer promo includes either a workstation or network license of Houdini Master and one year on the Annual Upgrade Plan. This promotion is for artists and studios that have never owned Houdini before, is limited to 2 licenses per studio and must be purchased within the month of October 2011. Houdini Master utilizes a node-based procedural approach which provides digital artists with an unprecedented level of power, flexibility and control.